Alright, well, maybe don’t ditch it completely. It still has its place in certain situations, but stop making it your main method of marketing your business!
Interruption marketing is DEAD. Alright, well, maybe not dead. But it’s been fatally wounded. It’s lying on the floor, bleeding out fast and reaching for it’s gun so it can [...]
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Increase Your Success By Ditching Interruption Marketing
Why Your Business Should Have a Blog
Business blogging isn’t a new thing in terms of the relatively short history of doing business online. Some of the most powerful executives in the world have been blogging for years and countless forward thinking companies have encouraged blogging at all levels of the command chain.
The reason is quite simply that there is a lot [...]
Search Engine Optimization For Small Business Websites
Search engine optimization (or SEO for short) is the process of making a website as search engine-friendly as possible so that it shows up in the highest, most prominent positions in search results. Basically, when someone searches on a term that relates to your business, you want to be sure that your website comes up [...]
Recession and the Importance of Web Marketing
Times are tough right now as we all know, and it’s exceptionally important that business owners consider the current economic condition when they plan their marketing strategies. Consumers are being ever-tighter with their hard earned dollars, and rightfully so. Yet, despite the downturn, and the limited spending from consumers, online advertising is one of the [...]
The Top 3 Reasons Your Small Business Needs a Website
The web has become something so common that people of all ages, from all walks of life have become almost dependant on it. Yet amazingly enough, the majority of small businesses either don’t have websites, or have outdated or poorly optimized sites that aren’t really delivering them anything and might as well not exist. If [...]
Using Pay Per Click Search Advertising for Small Businesses
For small and medium sized business, pay per click (PPC) search advertising is one of the most powerful ways of generating leads and new clientele. With PPC advertising you only pay when a user takes action (i.e. clicks on your link and comes to your site) and PPC delivers highly targeted, qualified traffic to your [...]
